Dieter Rams on Good Design

What’s the purpose of graphic design? Sometimes it seems the authority on design is determined by the one paying the bill. I’ve been asking myself this a lot lately. Dieter Rams, provides a solid philosophy with the ten principles for good design. I’m not in the industry of product design per se, but subscribing to these principles will definitely lead to having a more focused process as a graphic designer.

Photo Credit: Abisag Tüllmann